Agency Owner Rollercoaster | Chris Sheard – The importance of people over profit and building a brand which continuously gives back to the community

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On this episode I’m joined by Chris Sheard, Co-Founder of SR2 recruitment.

After his dreams of being a professional golfer were starting to wane, he entered the world of sales, working at Computer Futures, part of the infamous Sthree group.

He progressed up the ranks of many businesses, and experienced working in a start-up environment as well as for corporate giant Randstad.

He then set up SR2 and in just under three years has grown it to over 15 consultants and a strong brand. 

For recruitment business owners who are interested in learning about hiring without a R2R, this one’s for you.

For the junior consultants out there, this is an excellent podcast to learn more about what it’s like working for a corporate business as well as a start-up.

You can connect with Chris on LinkedIn: https://www.linkedin.com/in/chrissheardsr2/


How did you get into recruitment? [1:11]

What was the motivation to get into recruitment? [3:50]

Opus [4:49]

What’s your opinion on Sthree culture? [5:46]

Growing your career at Opus [8:12]

How did you get the opportunities that you did? [9:15]

What were your key learnings as a manager? [11:28]

How many people did you lead? [14:08]

Pros and cons of a startup and a corporate [17:12]

Non-negotiables when starting your own business [18:56]

What was the differentiator for SR2? [22:09]

What runway did you give yourself when starting the business? [27:05]

Key things that have been good investments [30:46]

How much did you spend on marketing? [32:39]

How much thought did you put into your brand? [34:13]

Did you over communicate that you wouldn’t be billing? [40:30]

What were the key learnings going into year 2? [42:08]

What was your mindset when hiring? [44:57]

How have you cultivated your culture? [50:24]

What’s impacted your retention? [54:13]

How did you finish in year 2? [55:55]

What have been the challenges? [56:33]

How has business been during this time? [1:01:02]

How have you handled a potential divide? [1:06:14]

Expectations for staff on furlough? [1:07:45]

What’s enabled you to build a strong business? [1:10:00]

What are you excited about? [1:12:31]

What would you say to the people? [1:13:43]

I hope you enjoyed the episode, the best place to connect with me is on Linkedin – https://www.linkedin.com/in/hishemazzouz/

If you would love me to cover certain topics with future guests please drop me a message. 

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